A crafted visual identity for a modern design firm

As an award-winning architectural and interior design firm, Workshop/APD believes passionately in the power of good design to shape human experience. Workshop specializes in transforming spatial experiences by bringing creativity, ingenuity and intelligence to the public and private spaces people inhabit. These experiences incorporate materials and processes that are touched, to encourage touch, as the most intimate human experience.

As a design lead, I worked closely with the team at Language Dept. to create and identify the brand language by developing a logo, full identity system, brand book and responsive website.

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Featured on Fonts In Use

Agency: Langugage Dept.
Role: Senior Designer
Creative Direction and Management: Jenn Cash, Language Dept.
Designer: Angela Choi
Web Development and Management: Efy Tal, Webinhabit